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t.h.e.1.p.r.c.n.t.1@gmail.com

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Sizing questions, collabs, wholesale, or anything you want to say: message us on Instagram (@1.p.r.c.n.t) or TikTok (@1_prcnt_1). We read all of it.

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If you're on the waitlist you'll hear from us before the public drop, on the email you signed up with.

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© 2026 1 PRCNT — All rights reserved

1 PRCNT

New luxury streetwear. Heavyweight 500gsm cotton fleece, made to be worn hard. Preorder the first drop — shipping mid-January.

The Collection

The first drop runs S, M, L only. Every order is an automatic entry into the giveback draw.

1P Set — Black — $125.00. The 1P Hoodie and 1P Sweatpants together, both 500gsm fleece. View the Black Set
1P Set — Gray — $125.00. The 1P Hoodie and 1P Sweatpants together, both 500gsm fleece. View the Gray Set
1P Hoodie — Black — $69.99. 100% cotton, 500gsm brushed fleece, boxy true-to-size fit, embroidered 1P Star at the chest, double-lined hood. View the Black Hoodie
1P Hoodie — Gray — $69.99. 100% cotton, 500gsm brushed fleece, boxy true-to-size fit, embroidered 1P Star. View the Gray Hoodie
1P Sweatpants — Black — $55.00. Wide-leg, no cuffs, 100% cotton 500gsm fleece, drawcord waist, flat 1P embroidery. View the Black Sweatpants
1P Sweatpants — Gray — $55.00. Wide-leg, no cuffs, 100% cotton 500gsm fleece, drawcord waist. View the Gray Sweatpants

Our Mission

1 PRCNT exists to inspire and motivate people to excel. Everyone has a different calling and a different journey — comparing yours to someone else's is how you lose it. Put in the work, want it bad enough, and you'll be at the top. We make the uniform for the people who go get it, and we put our money behind them: every order is an entry, and once the label clears $10,000 in profit, a winner is drawn and gets $1,000 toward tuition, a business, marketing, or whatever moves them forward. The more profit, the bigger the giveaway grows.

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© 2026 1 PRCNT — All rights reserved.